Everything in today’s time is contactless and virtual, be it entertainment, communication, or shopping. The food ordering is not an exception to this. People need a quick and easy way to order food rather than reading long and boring menus. Here comes the QR code ordering system for restaurants. A new, attractive, and profitable way for businesses to attract more and more customers. Read this blog to learn about the QR code menu system, its importance, and how you can implement the same.
Understanding QR Code Menus for Restaurants
A QR code menu, as the name suggests, is a restaurant’s menu in a digital format, which can be seen by scanning a QR code. Buyers can access this using their smartphones and can quickly see the options available at the place. They are usually placed on the dining table or a place where customers can quickly scan them.
The working of the same is as follows:
- Scan QR code: the person will scan the QR code placed at their table.
- View the menu: next, they will see the different options available and choose any.
- Place an order: after that, they will place the order within the menu itself.
- Make payment: lastly, they will make payment through the menu and wait for their food to come.
Benefits of QR Code Menus for Restaurants
The QR code menus aren’t just fast and easy to use; they are also a more hygienic way of ordering than a printed menu, providing health benefits. Let’s see how they are beneficial to both customers and restaurant owners:
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Cost saving
Thanks to QR code menus, restaurants don’t have to print menus anymore. This not only cuts the cost but also saves the restaurant owners from taking care of the logistics of physical menus.
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Real-time updates
Unlike paper menus, QR code menus can be updated instantly if there is any addition of items, a change in availability, or other changes. This ensures customers get accurate information all the time.
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Improved accuracy
Traditional order-taking system leaves room for miscommunication errors, but QR code ordering removes them forever, meaning enhanced accuracy and better service to customers.
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Fastrack ordering process
Diners don’t have to wait anymore for an order taker. They can open the menu on smartphones, order their favorite dish, and make payment there itself. All this within a few minutes.
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Useful analytics
Through the QR code menu, restaurant owners can get insights into customer orders. They can get to know about the most popular item, the price range of most people, and accordingly make changes to the menu.
Also Read: Best Restaurant Marketing Ideas to Boost Sales
How to implement QR code menus?
Now we are pretty sure that you must be interested in this type of ordering system, since it’s fast, effective, and easy to use. Here is a step-by-step process to implement a QR code menu at your restaurant:
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Evaluate existing infrastructure and restaurant needs
First of all, assess your current infrastructure, including POS. Check if they are compatible with the QR code ordering system. If not, then what are the challenges, and how can they be addressed?
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Create your digital menu
Next, create a digital menu for all your items. Include high-quality images and make sure it’s appealing since people will see it on their screens. Write a good description of food items to persuade customers.
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Choose the right QR Code Menu Partner
When it comes to QR code ordering systems, there are many companies in the market competing for you. Needless to say, you have to choose the one with a good track record, affordable services, and ample features.
One of the names you should go for is ishopo. Ishopo’s QR code ordering system goes live within 10 minutes, provides live order status, and provides centralized menu control. The best thing is that it doesn’t charge commission on your orders at all. Your only investment is to create the app; the rest, no matter how many orders you get, how much you earn, it completely goes to your pockets.
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Configure menu items
Give a good structure to your digital menu by categorizing the items into different sections such as appetizers, entrees, beverages, main course, and desserts. This helps customers save time as they can easily find their favorite item. Further, do include the description, prices, and available customization options.
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Generate QR codes
Thereafter, create a QR code for every table or a single one for the whole restaurant, as you like. Customize the codes to match your restaurant branding and vibe. Guide well through sentences like order here, scan to view menu, etc.
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Integrate with your POS
Next, make sure that the QR code menu is integrated properly with your POS system. This is important to ensure that the orders received digitally are sent to the kitchen in real-time, reducing errors and improving order accuracy.
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Place QR codes smartly
Where you place your QR code can indirectly affect the number of orders you receive in a day. They must be placed in a place where customers can quickly scan them. The best locations are counters, tables, and walls.
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Train your staff
The QR code system might be new to your staff, so it’s important to train them well before rolling it out throughout the chain. Train your staff on how to help customers with QR code scanning, placing orders, and making payments. Test the new system at a small level and then make it live throughout the restaurant.
Types of QR Code Menus for Restaurants
You are not alone if you think there is only one type of QR code. Depending on a restaurant’s needs, multiple types of QR codes are available. Let’s learn about them so you can choose the best for your business:
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Basic QR Code Menu
Like the name says, a basic QR code menu is the one that customers scan and are taken to a static version of the digital menu. Sometimes the code takes diners to a webpage that lists the restaurant’s food and drinks.
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Dynamic QR Code Menu
This is an upgraded version of the basic QR code menu, in which restaurant owners can change menu content without generating a new code every time. This allows real-time changes and more flexibility.
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Interactive QR Code Menu with Ordering and Payment Functionality
The last and most advanced type of QR code menu is an interactive menu. True to its name, the menu allows customers to explore food and drink items, customize orders, and pay directly through it.
Read Also: How to Build an Online Ordering System That Works
Challenges in Implementing QR Code Menus
Every new tech comes with its own set of challenges. The same is with QR code menus. This modern ordering system poses some problems for the restaurant owners. Let’s see what they are:
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Tech setup
The old restaurants, especially small ones, which have used traditional systems since starting, may find it too costly and complex to integrate the new QR code system into their existing POS system.
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Privacy concerns
One of the challenges in implementing QR code menus is privacy issues. Customers might resist ordering and paying online due to data protection anxiety.
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Limited accessibility
Still, many diners prefer to flip traditional menu pages rather than ordering through mobile. Old people and the ones on digital detox may not find it good.
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Overly reliance on technology
What if the QR code stops in between? One thing standing between the restaurants with only QR code menus and falling in sales is just one technical glitch.
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Training and adoption
You need to train your staff on how to assist customers in scanning, ordering, and paying through QR code, which is a costly and time-consuming process.
Why Choose iShopo for your Restaurant’s QR Code Menu?
With so many QR code menu providers in the market, it’s obvious to think, why choose iShopo? What does it do differently that other players are lacking? Let’s see what makes iShopo’s QR code ordering system stand out:
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Zero Commissions
Yes, you heard that right. Ishopo doesn’t charge a single rupee on any order, meaning you can earn as much as you want. Whatever you earn is completely yours.
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10-minute Setup
Forget days or weeks. With us, you can set up your QR code ordering system in under 10 minutes. Just sign up with your email, connect your POS, and start taking your orders.
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AI Menu Optimizer
Forget live order status, we have even implemented AI in the system. It suggests diners with the best add-ons and combinations.
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Automated Reminders
With ishopo’s QR code menu system, you can send automated reminders to the diners if they haven’t ordered for more than 7 days.
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Personalized messages
With ishopo’s QR code menu system, you can send personalized offers to your customers through multiple channels like SMS and emails.
Conclusion
In this world of AI, are you still providing physical menus? Come on, you need an upgrade. We are talking about a QR code ordering system. A modern way that lets your customer order easily and quickly without having to juggle through multiple pages of the menu. Not only is it a hygienic way of ordering, but it also saves time, is easy to use, and provides accurate order tracking. Connect with ishopo to get a seamless QR code ordering system for your food businesses.
FAQs
1. Do customers like QR code menus?
Yes, studies show that customers do like to order through a QR code menu.
2. Is the QR code menu free?
You can avail of the basic QR code menu plan to keep the costs minimal.
3. How to make a restaurant menu in a QR code?
For this, you can talk with our experts and they will guide you at every step.
4. Do digital menus increase sales?
Many studies show that digital menus help to increase sales by 2-5%.
5. How to set up a QR code menu for restaurant ordering?
Partner with a reliable company to create a QR code menu for your restaurant.
